Presentation Resources – Your A/E/C Marketing Toolbox 2020

Additional Resources for Attendees

I hope you enjoyed the “Marketing Toolbox 2020” presentation and found it informative and timely. Below, please find the presentation slides and some additional resources.

Please don’t hesitate to reach out if you have any questions and make sure to sign up to receive other valuable content and resources from Substance151 directly to your inbox.

Best,
Ida Cheinman

Presentation Slides

Your A/E/C Marketing Toolbox 2020

Tools and Templates

Your Ultimate Guide to Better Customer Research
Tips For Creating Better Buyer Personas
Journey Map and Content Mapping Worksheet
Brand Personality Worksheet
Anatomy of a Brand (Brand Platform) Infographic

Related Articles

Deep Dive into Customer Research
Branded Customer Experience: Attract, Engage and Win
Account-Based Marketing (ABM)
Marketer’s Digital Toolbox 2.0
Digital Trends That Will Power Your Marketing

More Resources

Rebranding Resouce Center
2018 Marketing Resources Roundup

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The Firm You Want on Your Team

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Steve Pinchotti, CEO, Altum, Inc.
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Deborah Stallings, President and Chief Executive Officer, HR Anew, Inc.
A Firm that “Knows What Matters”

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Nelson Duffle, Managing Director of Marketing, Online Resources Corporation
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Vish Varma, Vice President, CACI
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Ree Miskimon, CPSM, Senior Director of Business Development & Marketing, PRIME AE
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Rachel Collier, CPSM, Senior Marketing Associate, Century Engineering
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Our experience working with Substance151 has been tremendous. Ida and her team guided us through a 10-month process of learning about ourselves, determined what our clients and the market needed, and developed an effective platform that leads our firm toward the future. Substance151 knows the AEC market and their experience was critical to developing our new brand. The messaging and visual identity are clean and modern and are a perfect reflection of who we are!

Brian Stanley, PE, Principal, Dunbar

Thank you for attending "Your A/E/C Marketing Toolbox 2020"

Additional Resources for Attendees

Is your company or professional organization looking for a speaker who is knowledgeable, engaging, energetic and excels at making complex information accessible and immediately applicable? See Ida’s Speaker Page and contact her today!

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