Project
The Fillmore Group is a 20-year old DB2 Gold technology consulting firm delivering faster deployments, smarter consultants and lower hourly rates. Despite its continued success and stellar reputation, the company was facing challenges related to capturing online business leads and processing training requests (one of TFG’s core business services) due to its outdated website.
Substance151 developed a new website that communicates TFG’s credibility and expertise and creates rewarding user experience. The new site architecture, visual design and functionality positions TFG as an established, professional company, while organizing and presenting information in a clear, structured, easy-to-follow manner. It supports TFG’s business and marketing goals and differentiates them from direct and indirect competitors.
As a result of the redesign, TFG immediately had significant increase in web-based training requests; it also created a number of other sales and marketing opportunities.
Thank you for our new website. I am so pleased. From the business perspective, it’s already attracting new customers, and I’ve gotten calls from the consultants on our team and from customers commenting on how much they like the new design and functionality; it’s nice to be able to refer potential customers to the website and to know that they will find what they need. It is also reassuring to know that finally our website reflects our skills and talents accurately, professionally, and attractively. Your work is top notch and your flexibility and willingness to work with us is much appreciated.
— Kim May, Vice President Business Development, The Fillmore Group, Inc.